Text Formatting: Is It A Google Ranking Factor?

Text Formatting: Is It A Google Ranking Factor?

Text formatting helps website visitors find the information they're looking for by highlighting the most important content on a page. But do these elements affect search rankings?

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Formatting Text in Google Forms

In this video we take a look at options to format text in a Google Form.

For more details and written directions see my blog post at: https://www.controlaltachieve.com/2022/07/formatting-text-in-google-forms.html

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Article formatting 101 | The 7 most important On Page SEO Ranking Factors

The 7 most important On Page SEO Ranking Factors

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This class was created to help every website owners to optimize the pages of their site.

Inside the training, you will learn how to correctly format an article, how to change the Meta Title and the Meta Description, how to create a Silo structure and much more.

To attend the class you don’t need any SEO knowledge because I’ll teach you everything you need to know in a simple and easy to understand way.

1. Article Formatting

2. H1, H2, H3 Titles

3. Image Optimization

4. Internal & External Link

5. Meta Title & Meta Description

6. Permalink

What Are the Most Important SEO Ranking Factors?

A Secure and Accessible Website
Page Speed (Including Mobile Page Speed)
Mobile Friendliness
Domain Age, URL, and Authority
Optimized Content
Technical SEO
User Experience (RankBrain)
Social Signals
Real Business Information

What are On-Page Ranking Factors for SEO?

On-page ranking factors can have a big impact on your page’s ability to rank if optimized properly. The biggest on-page factors that affect search engine rankings are:
Content of Page

The content of a page is what makes it worthy of a search result position. It is what the user came to see and is thus extremely important to the search engines. As such, it is important to create good content. So what is good content? From an SEO perspective, all good content has two attributes. Good content must supply a demand and must be linkable.
Good content supplies a demand:

Just like the world’s markets, information is affected by supply and demand. The best content is that which does the best job of supplying the largest demand. It might take the form of an XKCD comic that is supplying nerd jokes to a large group of technologists or it might be a Wikipedia article that explains to the world the definition of Web 2.0. It can be a video, an image, a sound, or text, but it must supply a demand in order to be considered good content.
Good content is linkable:

From an SEO perspective, there is no difference between the best and worst content on the Internet if it is not linkable. If people can’t link to it, search engines will be very unlikely to rank it, and as a result the content won’t drive traffic to the given website. Unfortunately, this happens a lot more often than one might think. A few examples of this include: AJAX-powered image slide shows, content only accessible after logging in, and content that can’t be reproduced or shared. Content that doesn’t supply a demand or is not linkable is bad in the eyes of the search engines—and most likely some people, too.

Title Tag

Title tags are the second most important on-page factor for SEO, after content. You can read more information about title tags here.

Along with smart internal linking, SEOs should make sure that the category hierarchy of the given website is reflected in URLs.

SEO Best Practice

Content pages are the meat of websites and are almost always the reason visitors come to a site. Ideal content pages should be very specific to a given topic—usually a product or an object—and be hyper-relevant.

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